OpenAI’s New Monetization Plan for Sora
OpenAI has officially announced a major update to its AI video generation platform, Sora, introducing a paid model for users who exceed their free video generation limit. The move comes as the company aims to balance user demand with the high computational costs of producing realistic AI videos.
Starting soon, users will need to pay $4 (around ₹350) for every pack of 10 additional video generations once they’ve hit their daily free quota. This change applies across all regions where Sora is currently available.
🎬 Updated Free Limits
According to the company, Sora will continue to offer a free tier, but with restricted usage:
- ChatGPT Plus / Pro users: Up to 100 videos per day.
- Free users: Limited to 30 videos per day.
OpenAI has hinted that as its user base expands, the free limit might be reduced further to maintain system stability and ensure fair access.
🌍 Availability and Expansion
At present, Sora is available only on iOS devices in select regions including the United States, Canada, Taiwan, Thailand, and Vietnam. The company has confirmed that an Android version is in development and will be released soon.
💡 The Vision Behind the Change
OpenAI explained that this monetization step is part of a larger plan to build a “Sora Creator Economy.” This system will allow creators to monetize their AI-generated videos and participate in features like Cameos — short custom videos featuring approved digital characters or real individuals who consent to appear in AI content.
The company believes this will create new opportunities for artists, marketers, and influencers to earn through AI-driven creativity.
⚙️ Why OpenAI Is Limiting Free Access
AI video generation is highly resource-intensive, consuming significant GPU and cloud computing power. OpenAI stated that reducing the free quota helps maintain efficiency and prevent overuse, ensuring a smoother experience for all users.
This model also brings Sora in line with other OpenAI tools like ChatGPT, where paid subscriptions offer better access and higher limits.
💰 What It Means for Users
For casual users, the current free quota might still be enough for light creative work. However, for professionals — such as digital marketers, video creators, and agencies — this update signals the beginning of a pay-per-creation model similar to premium AI image tools.
The $4 credit pack provides a cost-effective way to continue producing content without interruptions, making it easier for businesses and creators to scale their output affordably.
📈 Future Outlook
This change marks the next step in OpenAI’s strategy to make its creative AI products sustainable while building a long-term ecosystem around AI-generated video content. As Sora’s technology evolves, we can expect new features, regional expansion, and monetization tools for creators and businesses alike.
